Welcome to Santa Marta, the Touristic, Cultural and Historic District of Colombia. Founded in 1525 by the Spanish conqueror Rodrigo de Bastidas, Santa Marta is one of the oldest surviving cities in South America and a prime tourist destination in the Caribbean region. Situated on a bay by the same name, Santa Marta offers a unique blend of history, culture, and natural beauty. Join us as we explore the many wonders of this enchanting city.

Before the arrival of Europeans, the South American continent was inhabited by a number of indigenous groups. The Tairona formed mid- to large-size population centers, consisting of stone pathways, terraces, protected waterways, and spaces dedicated to agricultural produce. Their economy was primarily agricultural, cultivating corn, pineapple, yucca, and other local foodstuffs. The Tayrona are considered quite advanced for their time period. Surviving archaeological sites consisted of formed terraces and small scale underground stone channels. They also were known to actively collect and process salt, which was a significant trading commodity. We know that they traded with other indigenous groups along the coast and interior. Archaeological excavations have recovered significant works in pottery, stonework and gold.

Santa Marta’s flag consists of two colors: white and blue. White symbolizes peace, in that all are united without restriction. Blue symbolizes the sky, the sea, the magic found in the horizon, and the snow-capped Sierra Nevada mountains.

Santa Marta is located on Santa Marta Bay of the Caribbean Sea in the province of Magdalena. It is bordered to the north and west by the Caribbean and to the south by the municipalities of Aracataca and Ciénaga.

Santa Marta experiences a hot semi-arid climate (Köppen BSh) with largely uniform temperatures year round. The dry season lasts from December to April, while the wet season lasts from May to November.

Santa Marta’s economy is based on tourism, trade, port activities, fishing and agriculture, in that order. The main agricultural products are: bananas, coffee, cocoa and cassava. Santa Marta is a major port. Simon Bolivar International Airport (IATA: SMR ) is 16 km (10 mi) from the city center.

Notable People:
Carlos Vives, singer of vallenato music, Radamel Falcao, professional footballer, Taliana Vargas, actress and model, Alejandro Palacio, singer of vallenato music, Sergio Díaz-Granados Guida, IDB Executive Director for Colombia and Peru, Maria Claudia Lacouture, executive director of the Colombo American Chamber of Commerce, Carlos Valderrama, professional footballer, Andrés Solano, professional footballer, Johan Vonlanthen, professional footballer, Arturo Reyes, football coach, Inés María Zabaraín, journalist.

Media Appearances:
Santa Marta is the production location of the TV series The White Slave.

Santa Marta is a city that has something for everyone. For history buffs, there is the Quinta de San Pedro Alejandrino, the villa where Simon Bolivar died. For nature lovers, there is the Tayrona National Natural Park, a protected area of 12,000 hectares that boasts some of the most beautiful beaches in the world. For adventure seekers, there is Ciudad Perdida, an ancient city that was built by the Tayrona people and is accessible only by a multi-day trek through the jungle. For beach bums, there is Rodadero, a popular beach destination that is part of Santa Marta itself. And for foodies, there is the local cuisine, which is a fusion of indigenous, African, and Spanish influences.

In conclusion, Santa Marta is a city that has it all. From its rich history to its stunning natural beauty, from its vibrant culture to its delicious cuisine, Santa Marta is a destination that should be on every traveler’s bucket list. So what are you waiting for? Book your trip to Santa Marta today and experience the magic for yourself!

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